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NEW: Marketing Suite brings automated campaigns and reviews into Skimmer

  • September 15, 2026
  • 4 replies
  • 132 views
Kelsea Ovak
Team Skimmer
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Marketing Suite is now available in Skimmer, automating your customer outreach and helping you manage your online reputation. It runs on the same customer and job data you already track in Skimmer, so campaigns and review requests are based on your real service history, not an imported list.

 

Here’s what’s included:

 

✉️ Email and SMS Campaigns:

  • Pre-built email and SMS automations, purpose-built for pool pros, ready to turn on and send
  • A plain English audience builder that lets you describe who you want to reach, no spreadsheet exports required
  • AI-drafted subject lines, copy, and images to help you get started when you have your own idea

 

🌟 Reviews:

  • An NPS survey goes out to your customers, automatically, via email or SMS. Customers rate your company 1-10.
  • Happy customers who rated your company a 9 or 10 land on a direct link to post their review on Google. A 1-8 score opens a comment box asking what went wrong. After that is sent to your team, a Google review link is shared if they want to leave a public review.
  • AI-drafted review replies give you a starting point when a new review comes in.
  • Every Google review builds your search ranking and brings in more customers. Private feedback comes to you first and tells you what to fix before it becomes a public problem.

 

📊 Results tied to revenue:

  • See which campaigns worked with purchases tied back to real Skimmer transactions, not just opens and clicks.

 

 

4 replies

9thisland
Rookie Member
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  • Rookie Member
  • September 19, 2026

Since adding the new email and SMS marketing feature, I noticed that I am no longer able to broadcast emails. The broadcast button is there but its not available. To broadcast simple notifications via Email now you have to pay for the marketing feature?


Kelsea Ovak
Team Skimmer
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  • Author
  • Team Skimmer
  • September 21, 2026

​@9thisland thank you for raising this — We're so sorry to hear you're having an issue with broadcast emails. I'm sure our support team will be glad to help you resolve that. You can reach them through The Help Desk agent on the web app, or at support@getskimmer.com.


GJWeathers
Contributor
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  • Contributor
  • September 23, 2026

$150 a month...


Kelsea Ovak
Team Skimmer
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  • Author
  • Team Skimmer
  • September 23, 2026

​@GJWeathers we appreciate your feedback and would love to learn more. Marketing Suite includes Email and SMS Campaigns and Reviews at $150/mo, as an optional add-on product and fee - with much more to come soon! I would be happy to chat with you to learn more about your current marketing efforts and spend, and where we might be missing the mark with this add-on. Feel free to shoot me an email to set up some time: kelsea.ovak@getskimmer.com