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AI Integrations For Your Business

  • April 16, 2026
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mikeamatulli
Skimmer Verified Partner
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Hey everyone! I’m going to be posting a series of videos and topics covering AI Integration and how you can use it for different aspects of your business. Below are a few ways I have it setup and connected to everything in my agency.

If you have use cases you want to see or questions about what’s possible please let me know in the comments!


How I Use It:

  • Claude AI
    • connected to all my apps, software and reporting tools: Gmail, Slack, Notion, SEO tools, Google apps, Canva, Zapier etc.
    • Skills/Knowledge base: I’ve taught Claude everything about my agency, SOPs, services, clients, brand kit, voice, & more so it runs and operates just like any other employee
    • Writing content, creating marketing plans & client reports, conducting competitive analysis - all trained up on our best practices & SOPs
  • Perplexity
    • My research assistant. Anything I want to learn more about or see if something new is a good fit for our business Perplexity has the power to call on multiple AI tools to give me in-depth answers.
  • ChatGPT
    • quick answers, super-simple tasks. When Claude is busy working on projects and i need a quick answer ill use ChatGPT.


Claude is our main operator and there are a million ways to use AI but these are just some of the ways I save a ton of time and energy. Hope this helps a little and let me know what you want to see!